Category Archives: Value

What is value? How is value perceived?

An example of value: My second cell phone

I thought it might be helpful to give an example of a product I felt had value. The product I selected was my second cell phone. I chose my second phone because the first cell phone I had was offered through my employer and as such wasn’t totally my choice. Also, the second phone I purchased…

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Beyond the product’s price

There’s more to value than the purchase price. However big or small the item, the joy of the catch or how big the discount was lasted at most a month, most often just a day. True enough, my Dad was quite proud to have negotiated a low-ball deal on his new car. It accompanied his…

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Taught to buy value

When I think back on the products I felt good about, all of them had value to me. They were useful and reliable. They did what they said they would do and sometimes more. To be honest, I must give credit to my own father who first taught me how to “shop” and find a…

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